Today's operation
Care command center
18
Due today
3
Health
96%
On track
SMP rack care6 actions
Health follow-ups3 open
Breeding plans2 ready
Smarter husbandry. Better care.
Run your animal operation with confidence.
Project Mad Adder brings husbandry, health, genetics, breeding, locations, records and team workflows into one fast, secure platform.
Founding Beta — free during Beta
We're starting with a small group of real reptile keepers, then expanding in waves. Beta members keep their data and receive Founding Member recognition plus special launch pricing.
- Daily care in seconds
- Structured health and lineage
- Private multi-organization workspaces
Organization-isolated dataMobile-first workflows
v1.1-beta114
Breeding Intelligence
Live
Rapid care
Smart defaults and focused forms keep husbandry moving.
Health clarity
Concerns, treatments, follow-ups and private files stay connected.
Breeding intelligence
Lineage, genetics, pairings and outcomes live in one system.
Team accountability
Roles, assignments and audit history keep responsibility visible.
Built for more than record keeping
The features that make PMA different.
Fast enough for everyday husbandry. Deep enough for serious breeding. Intelligent enough to help you understand the collection behind the records.
Voice + text
PMA Capture
Speak or type natural husbandry notes and turn them into structured care records without stopping your workflow.
Care intelligence
CareSignal
Surface meaningful changes and care patterns from the history you already record, with evidence and context attached.
Collection protection
BioShield
See potentially important collection-wide health patterns instead of treating every animal event as an isolated record.
Command centre
PMA Beyond
Bring priorities, findings, evidence and recommended actions together in a collection command centre.
Genetics
Morph IQ
Model genotype-aware inheritance, hets, supers, multi-locus outcomes and complex reptile genetics.
Goal-first breeding
Target Morph Wizard
Start with the offspring you want and let PMA identify collection-aware breeding routes to get there.
Multi-generation
Project Navigator
Plan multi-generation breeding strategies, holdbacks, probabilities, alternate routes and project readiness.
Operational care
Guided Rounds
Run repeatable animal-care rounds one enclosure at a time, with required steps, assignments and outcomes.
Operations intelligence
Sightline
Turn a large collection into an understandable operation with workload, trend and priority visibility.
Connected records
Complete Animal Timelines
Keep identity, husbandry, health, breeding, genetics, housing and history connected to the animal that matters.
Breeding records
Breeding, Clutches & Lineage
Track pairings, reproductive events, offspring, parentage and lineage across generations.
Taxonomy
Species Intelligence
Search a deep canonical catalog by common name, scientific name and synonyms instead of relying on a tiny species dropdown.
Everyday speed
Fast Husbandry Logging
Record feedings, sheds, weights, observations and routine care quickly from phone or desktop.
Resilient mobile
Offline-Ready Workflows
Keep critical husbandry work moving through weak connectivity and safely synchronize supported workflows afterward.
Fast + secure
Secure Dual-Purpose Animal QR
One animal QR can speed authorized in-app work and support a controlled public animal experience, while private PMA records remain ownership-aware.
Inventory
Feeder Inventory
Track feeder types, sizes, quantities, preparation, consumption and reorder needs alongside the animals using them.
Context retention
PMA Continuity
Preserve operational context over time so important collection knowledge does not disappear into disconnected records.
Connected model
Collection Digital Twin
Connect animals, housing, relationships, events and operational state into a living representation of the collection.
Learn from history
Outcome Intelligence
Use accumulated husbandry and breeding history to understand which decisions are associated with better outcomes.
Your history moves
Migration & Import
Bring existing animal and historical records forward so switching to PMA does not mean starting over.